Social dreaming for cultural actors

As the EU's largest innovation project, the European Green Deal will also have an impact on the book industry. But how does the EU support the sector in terms of greening; where do publishing and the Green Deal come together? The two ambitious innovation projects Creative Shift and Möbius report on their relationship to sustainability. Together with the Federation of European Publishers they try to find an answer to the question what the publishing industry gains from the European Green Deal and the New European Bauhaus initiative – and vice versa.

Watch this Frankfurt Studio event free of charge via the livestream at www.buchmesse.de. Fair visitors can watch live on our LED screen at the outdoor viewing area Agora.